A blog by Prof. Thaweesakdhi Suvagondha
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Marketing of Retail Industry: Tradition & Hybrid

May 16th, 2012 | Posted by paths in General | Marketing Management | Sales Management | Social Marketing | Strategic Marketing - (Comments Off on Marketing of Retail Industry: Tradition & Hybrid)

This is another Thai article I published in 2012 in The BrandAge Essential Magazine: Gold Financial Evolutions. It is a PDF version, please click here for the article. Title in Thai: การตลาดอุตสาหกรรมการค้าปลีกแบบดั้งเดิมและแบบลูกผสม To learn more about BrandAge Magazine, please visit www.brandage.com.

Strategic Marketing of Personal Financial Services: The New Window of Opportunity

January 14th, 2012 | Posted by paths in Personal Financial Services | Strategic Marketing - (Comments Off on Strategic Marketing of Personal Financial Services: The New Window of Opportunity)

This is a Thai article I published in 2011 in The BrandAge Essential Magazine, Issue 7: Gold Financial Evolutions. It is a PDF version, please click here for the article. Title in Thai: ยุทธศาสตร์การตลาด การให้บริการธนกิจบุคคล To learn more about BrandAge Magazine, please visit www.brandage.com.